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Kitchenaid
CES LANDING EXPERIENCE
CLIENT
KitchenAid
PROJECT DELIVERABLES
A landing experience designed to highlight the newest KitchenAid® innovations in a way that inspires the Passionate Makers. Excites culinary enthusiasts. And educates the forward thinkers.
PROJECT TYPE
Landing Experience
Half-Baked Products Turned Fully Baked Ideas
KitchenAid isn’t about innovation for innovation’s sake. Their customers want products designed with the same thoughtful detail they put into every meal, snack, dish they make. This is innovation to inspire. KitchenAid unveiled four smart kitchen appliances at CES 2019 — innovation to unleash a Maker's full culinary potential.
THE KICKER: The clients were still figuring out what these products will do.
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